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BRAND / 2024 / Fictional design concept

WAVE TASTES BIGGER

더 크게, 더 맑게.
투명한 유리와 물의 굴절을 브랜드 언어로 삼은 음료 아이덴티티 연구. 작은 라벨에서 거리의 포스터까지 투명함을 크게 확장합니다.

Bigger taste. Clearer thinking.
A beverage identity study built from the refraction of glass and water. Clarity becomes a visual language, from a tiny label to a street-sized poster.

WAVE TASTES BIGGER full campaign composition

01 Overview

투명한 유리와 물의 굴절을 브랜드 언어로 삼은 음료 아이덴티티 연구. 작은 라벨에서 거리의 포스터까지 투명함을 크게 확장합니다.A beverage identity study built from the refraction of glass and water. Clarity becomes a visual language, from a tiny label to a street-sized poster.

Category
BRAND
Tags
Brand / Poster / Digital
Assets
3 image chapters
01 / IDENTITY

더 크게, 더 맑게.

Bigger taste. Clearer thinking.

WAVE TASTES BIGGER identity whole composition
02 / SYSTEM

Brand

A beverage identity study built from the refraction of glass and water. Clarity becomes a visual language, from a tiny label to a street-sized poster.

WAVE TASTES BIGGER system whole composition
03 / STREET

Poster

A beverage identity study built from the refraction of glass and water. Clarity becomes a visual language, from a tiny label to a street-sized poster.

WAVE TASTES BIGGER street whole composition